Legal
Privacy Policy
Last updated: July 19, 2026
This Privacy Policy explains how BHAKTILOK APPS MARKETPLACES LLP("we", "us", or "our"), operating the MeraTune mobile application and website, collects, uses, shares, and protects information when you use our Android mobile application distributed on Google Play and this website (https://meratune.com). It is intended to meet Google Play User Data policy expectations for a clear, accessible privacy disclosure.
1. Who we are
BHAKTILOK APPS MARKETPLACES LLP is the legal entity that owns and operates MeraTune, a personalized AI ringtone application. References to MeraTune in this policy mean the app and related services provided by BHAKTILOK APPS MARKETPLACES LLP. For privacy questions or data requests, contact support@meratune.com, +91 XXXXX XXXXX, India.
2. Information we collect
Depending on how you use the app, we may collect the following categories of data (aligned with typical Google Play Data safety disclosures):
- Account info: name, email address, phone number, or other details you provide when registering or contacting support.
- Personal identifiers / app activity: app interactions, ringtone previews, likes, downloads, feature usage, and in-app preferences (including names you enter to personalize ringtones).
- Device & other IDs: device type, OS version, advertising ID (where permitted), IP address, and approximate location derived from IP.
- Purchase / subscription history: plan status, transaction references, eMandate / billing status, and related payment metadata. Full card or UPI credentials are processed by payment gateways or Google Play — we do not store full payment credentials on our servers.
- Analytics & advertising data: events, crash reports, campaign attribution, and device signals via the third parties listed below.
3. How we use information
- Provide, personalize, and improve the MeraTune app
- Manage accounts, subscriptions, auto-pay / eMandate, renewals, and support
- Measure performance, crashes, and product usage
- Run marketing, attribution, and remarketing (where permitted by law and platform rules)
- Send service, security, and account-related communications
- Prevent fraud, abuse, and technical issues
- Comply with legal and regulatory obligations
4. Third-party services
We use third-party SDKs and services that may process data on our behalf:
- Google Analytics — traffic, journeys, and performance. Google Privacy Policy
- Google Firebase — infrastructure such as auth support, crash reporting, messaging, remote config, and analytics. Firebase Privacy & Security
- Facebook Pixel (Meta Pixel) — marketing measurement and conversion insights. Meta Privacy Policy
- Facebook SDK (Meta SDK) — app events, attribution, and related Meta features where enabled. Meta App Events docs
- Mixpanel — product analytics, funnels, and retention. Mixpanel Privacy Policy
- Google Play / payment partners — subscription and payment processing under their respective policies.
These tools may use cookies, SDKs, device identifiers, IP address, and similar technologies. You can manage advertising preferences in your device settings (for example, reset or delete advertising ID on Android).
5. Data sharing
We may share information with:
- Service providers listed above (Google, Meta/Facebook, Mixpanel) and hosting / support vendors
- Payment processors and Google Play to complete transactions
- Authorities when required by law or to protect our rights and users
We do not sell your personal information. Data may be processed outside your country where our providers operate, subject to applicable safeguards.
6. Data retention
We retain personal data only as long as needed to provide the service, manage subscriptions, and meet legal/accounting obligations. When you delete your account, we delete associated personal data as described in our Delete Account page, except where retention is required for security, fraud prevention, or legal compliance.
7. Account & data deletion
If you create an account in MeraTune, you can request deletion of your account and associated data:
- On the web (required by Google Play): visit Delete Account
- In the app: use Profile / Settings → Delete Account where available
Account freezing or deactivation alone is not treated as deletion. See the Delete Account page for steps, timelines, and any limited retention.
8. Security
We use reasonable technical and organizational measures to protect your information. No method of transmission or storage is completely secure.
9. Children's privacy
MeraTune is not directed to children under 13 (or the minimum digital consent age in your region). We do not knowingly collect personal data from children. If you believe a child has provided us data, contact us and we will take appropriate action.
10. Your rights & choices
Subject to applicable law, you may request access, correction, or deletion of your personal information, and you may manage certain analytics/ads permissions in device settings. Contact support@meratune.com.
11. Changes to this policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised "Last updated" date. Continued use of the app after changes means you acknowledge the updated policy.
12. Contact
Data controller / operator: BHAKTILOK APPS MARKETPLACES LLP
Privacy requests: support@meratune.com | +91 XXXXX XXXXX | India